Please help me. I really want to understand this

Surveys show that over 90% of Australians want to buy from environmentally friendly businesses and services and 69% say they are even prepared to pay more and they do want to know environmental claims are true.  Yet a recent Bank SA survey showed that only 44% of business owners believe these figures and a much lower 13% have any form of environmental certification.

My question is WHY.  It looks logical to have the environmental credentials that customers are looking for.

I would really appreciate it if you could tell me your reasons why you are one of the 87% without environmental certification.  I can make guesses but I would love you to email or SMS 0416 905 109 your reasons. There are absolutely no strings attached to sending me a quick email of SMS and I certainly won’t be recording who told me what.  I am simply asking for your help please.

The Bank SA survey also found that 69% of business owners and 68% of consumers preferred direct or voluntary action – rather than an enforced ETS – to cut carbon emissions by 5% by 2020.

Other results showed that consumers have:
•    embraced targets for mains water conservation,
•    the plastic bag ban
•    bottled water consumption cuts,
•    But they reject change in areas that affect quality of life, as shown by a reported rise in power consumption for air-conditioning.

Energy for heating and Cooling figures:
•    39% are using more energy for cooling and heating,
•    35% said they had not changed their usage over the past five years and
•    26% reported reducing their usage.

Jean Cannon

Jean is an award winning small business management expert. She gives you the almost paperless ISO Quality, Safety and Environment certification that protects your business and saves you time and money. For more information go to
http://www.integratedisosystems.com

You can register your interest in the next risk management workshop at
http://www.riskmanagementinbusiness.com

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